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Add a Google Analytics Global Site Tag to Your Wordpress Site in 5 Minutes

Tremaine Eto
3 min readDec 14, 2020

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Photo by Stephen Phillips on Unsplash.

For a Wordpress website, I had the task of adding a Google Analytics Global Site tag. In this article, I will briefly walk you through how you can quickly and easily do this.

  1. Go to your Google Analytics account.
  2. In the left-hand toolbar, hit the gear icon on the bottom left corner.

3. On the next page, find “Tracking Info”. In my case, it was in the middle column about mid-way down. Click on it.

4. You will then see your tracking ID. Copy that down.

5. Go to your Wordpress’s wp-admin panel and then go to Plugins. Hit Add New.

6. Search for a plugin called GA Google Analytics. Verify that it works with your Wordpress installation and install it (disclaimer: you may want to back up your website before you install any Wordpress plugin. Also, I have no affiliation with this plugin except for using it for my own site).

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Tremaine Eto
Tremaine Eto

Written by Tremaine Eto

Senior Software Engineer @ Iterable | Previously worked at DIRECTV, AT&T, and Tinder | UCLA Computer Science alumni | Follow me for software engineering tips!

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